Sign in Request access
Sign inRequest access
OpenTender

Rahmenvereinbarung Informations- und Werbekampagnen

At a glance

Bayerisches Staatsministerium für Unterricht und Kultus is procuring Advertising and marketing services (CPV 79340000) in München, Kreisfreie Stadt (DE212). The notice states an estimated value of €2,048,000 excl. VAT. Procedure type: Restricted.

From the notice

Gegenstand des Vergabeverfahrens ist der Abschluss einer vierjährigen Rahmenvereinbarung zur Konzeption, Erarbeitung, Umsetzung und Auswertung von Informations- und Werbekampagnen im Bereich Schule in Bayern. Ziel ist es, die Zielgruppen – insbesondere Lehrkräfte, Schulleitungen, Eltern, Schülerinnen und Schüler sowie Studierende – über bildungspolitische Schwerpunkte und schulische Themen zu informieren und gezielt Personal für den Schuldienst in Bayern zu gewinnen.

Key facts

Each fact is from the official notice, last checked 7 November 2026, 13:30 (UTC+01:00).

Status
OpenOfficial notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Deadline
No deadline in the noticeOfficial notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Published value
€2,048,000 excl. VATOfficial notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Buyer
Bayerisches Staatsministerium für Unterricht und Kultus, München, DEOfficial notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Place of performance
München, Kreisfreie Stadt (DE212)Official notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Main CPV
Advertising and marketing services (CPV 79340000)Official notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Procedure
RestrictedOfficial notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
Lots
1Official notice · checked 7 Nov 2026, 13:30 (UTC+01:00)
First published
15 September 2026, 18:20 (UTC+02:00)Official notice · checked 7 Nov 2026, 13:30 (UTC+01:00)

Fact sheet

Inteliwert fact sheet: Rahmenvereinbarung Informations- und Werbekampagnen — Bayerisches Staatsministerium für Unterricht und Kultus. A product of Bandpey GmbH.
The key facts of this page as an image (PNG, 1600 × 900), made from the official notice. © Bandpey GmbH; terms of use. Download the fact sheet

Lots (1)

  1. Lot LOT-0001: Rahmenvereinbarung Informations- und Werbekampagnen

    Gegenstand des Vergabeverfahrens ist der Abschluss einer vierjährigen Rahmenvereinbarung zur Konzeption, Erarbeitung, Umsetzung und Auswertung von Informations- und Werbekampagnen im Bereich Schule in Bayern. Ziel ist es, die Zielgruppen – insbesondere Lehrkräfte, Schulleitungen, Eltern, Schülerinnen und Schüler sowie Studierende – über bildungspolitische Schwerpunkte und schulische Themen zu informieren und gezielt Personal für den Schuldienst in Bayern zu gewinnen.

    CPV
    Advertising and marketing services (CPV 79340000)
    Place
    München, Kreisfreie Stadt (DE212)

Timeline

  1. 15 September 2026, 18:20 (UTC+02:00): Original notice Notice, version 01 (Contract or concession notice – standard regime). Official notice

Buyer and place

Buyer

Bayerisches Staatsministerium für Unterricht und Kultus
München, DE

Place of performance

  • München, Kreisfreie Stadt (DE212)

Classification

CPV codes

  • 79340000: Advertising and marketing services

NUTS regions

  • DE212: München, Kreisfreie Stadt

Official documents

Links go to the publisher. Inteliwert does not copy the documents.

Questions and answers

Who is the buyer?

Bayerisches Staatsministerium für Unterricht und Kultus, München, DE.

What is being procured (CPV)?

Advertising and marketing services (CPV 79340000).

Where is the work performed (NUTS)?

München, Kreisfreie Stadt (DE212).

What is the estimated value?

The notice states an estimated value of €2,048,000 excl. VAT.

Is it divided into lots?

No, the notice names a single lot.

Which procedure is used?

Restricted.

How do I submit a bid?

On the official notice or the portal it names. Inteliwert does not submit bids. Official notice

Am I eligible?

Inteliwert does not judge eligibility. The selection criteria are in the official notice. Official notice

Companies that might fit

Possible match based on public information

Companies Inteliwert knows from its sources, not the whole market. Inteliwert does not judge eligibility, fit or chances.

  • Maisberger GmbH

    München
    SME (from the award notice)New to public tenders
    • Won a contract in CPV group 793 (2026-10-05) Evidence · checked 7 Nov 2026
    • Seat in the same district as the place of performance Evidence · checked 7 Nov 2026

  • davero dialog GmbH

    Erlangen
    SME (from the award notice)New to public tenders
    • Won a contract in CPV group 793 (2026-09-30) Evidence · checked 7 Nov 2026
    • Seat in the same federal state as the place of performance Evidence · checked 7 Nov 2026

  • nova GmbH

    Karlsruhe
    SME (from the award notice)
    • Won a contract in CPV group 793 (2026-09-14) Evidence · checked 7 Nov 2026
    • Seat in the same country as the place of performance Evidence · checked 7 Nov 2026

  • boy Strategie und Kommunikation GmbH

    Kiel
    SME (from the award notice)New to public tenders
    • Won a contract in CPV group 793 (2026-04-27) Evidence · checked 7 Nov 2026
    • Seat in the same country as the place of performance Evidence · checked 7 Nov 2026

  • RT-Logistik GmbH

    Coswig
    SME (from the award notice)New to public tenders
    • Won a contract in CPV group 793 (2026-08-28) Evidence · checked 7 Nov 2026
    • Seat in the same country as the place of performance Evidence · checked 7 Nov 2026

More from this buyer

Other published opportunities of this buyer in the indexed notices, open ones first.

Source

Publisher
Bekanntmachungsservice
Licence
CC0 1.0
Last checked
7 November 2026, 13:30 (UTC+01:00)

The official notice is authoritative. Inteliwert shows what the notice states and links to it.

Markdown version