Sign in Request access
Sign inRequest access
OpenTender 20 Nov 2026, 10:00 (UTC+01:00)

Rahmenvereinbarung Brand-Agentur

At a glance

Deutsches Rotes Kreuz e.V. Generalsekretariat is procuring Marketing services (CPV 79342000) in Berlin (DE300). It is divided into 2 lots. The notice gives 20 November 2026, 10:00 (UTC+01:00) as the deadline and states an estimated value of €1,600,000 excl. VAT. Procedure type: Open.

From the notice

Abschluss einer Rahmenvereinbarung über Markenführung und Kampagnen für das Deutsche Rote Kreuz e.V. Generalsekretariat. Die Ausschreibung erfolgt in zwei Losen. Los 1: Markenführung für den DRK e. V. Gesucht wird eine Agentur mit besonderer Expertise in den Bereichen strategische Markenführung und Corporate Identity. Aufgabe der Agentur ist es, unter Beachtung und im Zusammenwirken der o.g. Aufgabenbereiche, das Erscheinungsbild des DRK strategisch weiterzuentwickeln und im Zuge dessen, die Marke DRK zu schärfen und das Deutsche Rote Kreuz als bedeutende internationale Hilfsorganisation und Wohlfahrtsverband intern wie extern zu positionieren. Los 2: Kampagnen für den DRK e. V. Gesucht wird eine Agentur mit besonderer Expertise im Bereich der Kampagnenarbeit. Aufgabe der Agentur ist die Entwicklung, Umsetzung und Erfolgsauswertung von Kampagnen für das Deutsche Rote Kreuz.

Key facts

Each fact is from the official notice, last checked 6 November 2026, 12:30 (UTC+01:00).

Status
OpenOfficial notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Deadline
(in 14 days)Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Published value
€1,600,000 excl. VATOfficial notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Buyer
Deutsches Rotes Kreuz e.V. Generalsekretariat, Berlin, DEOfficial notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Place of performance
Berlin (DE300)Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Main CPV
Marketing services (CPV 79342000)Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Procedure
OpenOfficial notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Lots
2Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
First published
9 October 2026, 17:12 (UTC+02:00)Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)
Last published
4 November 2026, 10:46 (UTC+01:00)Official notice · checked 6 Nov 2026, 12:30 (UTC+01:00)

Fact sheet

Inteliwert fact sheet: Rahmenvereinbarung Brand-Agentur — Deutsches Rotes Kreuz e.V. Generalsekretariat, deadline 20 November 2026, 10:00 (UTC+01:00). A product of Bandpey GmbH.
The key facts of this page as an image (PNG, 1600 × 900), made from the official notice. © Bandpey GmbH; terms of use. Download the fact sheet

Lots (2)

  1. Lot LOT-0001: Markenführung für den DRK e. V.

    siehe Lose

    CPV
    Design consultancy services (CPV 79415200), Graphic design services (CPV 79822500), Marketing management consultancy services (CPV 79413000), Public relations consultancy services (CPV 79416200)
    Place
    Berlin (DE300)
    Published value
    €800,000 excl. VAT
    Deadline

  2. Lot LOT-0002: Kampagnen für den DRK e. V.

    siehe Lose

    CPV
    Advertising campaign services (CPV 79341400), Advertising consultancy services (CPV 79341100), Advertising management services (CPV 79341200), Graphic design services (CPV 79822500)
    Place
    Berlin (DE300)
    Published value
    €800,000 excl. VAT
    Deadline

Timeline

  1. 9 October 2026, 17:12 (UTC+02:00): Original notice Notice, version 01 (Contract or concession notice – standard regime). Official notice
  2. 4 November 2026, 10:46 (UTC+01:00): Change Notice, version 01 (Contract or concession notice – standard regime). Official notice
  3. 4 November 2026, 10:46 (UTC+01:00): Change Notice, version 01 (Contract or concession notice – standard regime). Official notice

Buyer and place

Buyer

Deutsches Rotes Kreuz e.V. Generalsekretariat
Berlin, DE

Place of performance

  • Berlin (DE300)

Classification

CPV codes

  • 79342000: Marketing services
  • 79415200: Design consultancy services
  • 79822500: Graphic design services
  • 79413000: Marketing management consultancy services
  • 79340000: Advertising and marketing services
  • 79341400: Advertising campaign services
  • 79341100: Advertising consultancy services
  • 79416200: Public relations consultancy services
  • 79341200: Advertising management services

NUTS regions

  • DE300: Berlin

Official documents

Links go to the publisher. Inteliwert does not copy the documents.

Questions and answers

When is the deadline?

The official notice gives 20 November 2026, 10:00 (UTC+01:00) as the deadline.

Who is the buyer?

Deutsches Rotes Kreuz e.V. Generalsekretariat, Berlin, DE.

What is being procured (CPV)?

Marketing services (CPV 79342000), Design consultancy services (CPV 79415200), Graphic design services (CPV 79822500), Marketing management consultancy services (CPV 79413000), Advertising and marketing services (CPV 79340000), Advertising campaign services (CPV 79341400), Advertising consultancy services (CPV 79341100), Public relations consultancy services (CPV 79416200) and 1 more.

Where is the work performed (NUTS)?

Berlin (DE300).

What is the estimated value?

The notice states an estimated value of €1,600,000 excl. VAT.

Is it divided into lots?

Yes, into 2 lots: Markenführung für den DRK e. V. and Kampagnen für den DRK e. V.

Which procedure is used?

Open.

How do I submit a bid?

On the official notice or the portal it names. Inteliwert does not submit bids. Official notice

Am I eligible?

Inteliwert does not judge eligibility. The selection criteria are in the official notice. Official notice

Companies that might fit

Possible match based on public information

Companies Inteliwert knows from its sources, not the whole market. Inteliwert does not judge eligibility, fit or chances.

Source

Publisher
Bekanntmachungsservice
Licence
CC0 1.0
Last checked
6 November 2026, 12:30 (UTC+01:00)

The official notice is authoritative. Inteliwert shows what the notice states and links to it.

Markdown version